Our Story

Appliance deals, delivered.

Our Company
We've come a long way since a migrant to this country, started an online business in Perth back in 2007. Working out of his garage, founder Sam Karadaky worked days and night, sending the first few orders through Australia Post, managing sales, customer support and technical support on his own. Fast forward 15 years and Sam now presides on one of the most quietly successful businesses of it's type in Australia.